Microsoft Cloud Marketing

Served as lead naming strategist for Microsoft accounts, including Azure, Security, open-source, and AI offerings, collaborating closely with Microsoft’s Cloud Marketing brand team.

During that time, I supported all cross-functional approval processes for Microsoft product naming, involving brand, product marketing, legal, and executive stakeholders, as well as partnering with and educating PMMs and PMs on the naming process, from ideation to final approval.

As a part of the role, I also delivered naming and branding strategies, providing industry analysis, insights, and recommendations to align with user experience, product growth, and brand equity, as well as leading other strategic initiatives when necessary.